direction
Jan Xavier
client
Riot Games MENA
Intel Arabian Cup
In order to celebrate and to promote the League of Legends’ competitive scenario in Arabia and North of Africa this year, Riot Games invited Histeria! Studio to create this astonishing and impactful 1 minute announcement video for the Intel Arabian Cup 2022 – Prestige Division.
Inspired by the elite gameplay of this division, the narrative happens in a marble and gold arabic inspired maze, in which each one of the 10 teams faces their way to reach the center monument, represented by the new championship’s logo.
The sophisticated and imposing look mixes with the modern-but-traditional crescendo music, which creates this atmosphere of premiumness, showing to the audience that now it’s time for the players to reach glory.
